MUO

Research Library

The top resource for free research, white papers, reports, case studies, magazines, and eBooks.

Share Your Content with Us
on TradePub.com for readers like you. LEARN MORE
Manufacturer's Direct Selling Benchmarking Survey

Request Your Free Report Now:

"Manufacturer's Direct Selling Benchmarking Survey"

The direct-selling movement is accelerating for B2B brands in the wake of COVID-19

A growing number of B2B end-users want to buy direct from the factory. This is triggering a shift in go-to-market strategies. We surveyed more than 600 manufacturers to gain insight into the evolving landscape.

This executive summary and findings report reveals:

  • Why manufacturers decide to sell direct
  • Future plans to invest in direct selling channels
  • Anticipated distributor reactions
  • The role of marketplaces like Amazon

Available On-Demand: Manufacturers, Meet Your New Customer

Watch James Dorn and J Schneider talk through the issues raised by this report, including how to avoid jeopardizing existing distribution channels.


Offered Free by: Dorn Group
See All Resources from: Dorn Group

Recommended for Professionals Like You: